ShopComm Announces Partnerships with Pepito and FamilyMart, Expanding Retail Network Across Indonesia!

Category
News
Written by
Fanny Rahmasari

ShopComm has just announced exciting partnerships with Pepito and FamilyMart, marking s a significant expansion of ShopComm's retail network across the country, as well as providing more opportunities for brands to connect with shoppers and a better shopper experience inside the store for the retailers.

We are thrilled to announce that ShopComm, a leading shopper marketing company with over 25 years of experience in the Indonesian retail industry, has partnered with Pepito and FamilyMart to offer our clients an even wider range of shopper marketing campaign options such as shelf, trolley and chiller branding, in-store audio, as well as brand activation.

As the retail media agency of over 19,000 store networks consisting of hypermarkets, supermarkets, traditional markets, and thousands of minimarkets across major cities in Indonesia, we understand the importance of reaching shoppers through various touch points along their shopper journey.

Our exclusive partnership with Pepito, a modern retail company originally from Bali with a compact supermarket format and a focus on the upper middle segment, brings 33 stores into our network, allowing us to tap into a new target market of expatriates living in Bali and higher-end travelers. This expansion provides exciting opportunities for relevant brands to connect with these valuable shoppers through our network of stores.  With our exclusive partnership, brands can easily create a comprehensive and integrated campaign in Pepito stores with ShopComm only. As the appointed agency for in-store media branding, we offer one-stop services, from in-store advertising, retailer's social media, retail digital media, to product demonstration, sampling, activation, and merchandising, eliminating the need for multiple vendors for different services in the same campaign.

We are also partnering with 250 stores of the popular convenience store chain, FamilyMart, in the Jabodetabek area (Jakarta and greater Jakarta area). Founded in Japan, FamilyMart has become a household name in Indonesia since partnering with PT Fajar Mitra Indah as the sole franchisee of FamilyMart Indonesia. This partnership will give brands access to an extensive network of convenient locations in one of the most populous areas of the country.

At ShopComm, we are committed to helping brands communicate and influence shoppers both offline and online. Our new partnerships with Pepito and FamilyMart will enable us to continue delivering innovative and effective shopper marketing solutions to our clients, driving growth and success in the competitive Indonesian retail industry.


"Together, we are excited to offer our partners a unique and innovative solution for shopper communication. This partnership represents an important step in our ongoing commitment to delivering exceptional value and experiences to shoppers and brands. We look forward to a successful and fruitful partnership for all of our partners in the years to come." - Maria Christine, Director of Business Development and Partnership at ShopComm.

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